Buying guide

Affordable website design for small business: what it really costs

Cheap website design is easy to find and easy to regret. Here is what affordable actually costs, what to refuse to pay for, and how to tell the difference before you hand over money.

Affordable website design for small business runs from $0 if you build it yourself, to around $500 for a cheap freelancer build. Both are genuinely affordable. Only one of them is still affordable in a year.

What affordable actually costs

OptionTo startPer monthFinished in
Build it yourself$0$17 to $4910 to 30 of your hours
Cheap freelancer$300 to $1,500$0 to $302 to 6 weeks
Overseas marketplace$100 to $500$0 to $30Days, with revisions

Every row is a real way to get a cheap website for small business use, and none of them is a scam. Inexpensive is not the same as bad. The question is not which is cheapest today. It is which one still has a working, current website attached to it next March.

The three kinds of cheap

Whether you search for cheap small business website design or affordable web design for small business, you land on the same problem: the word does three different jobs, and mixing them up is what costs people money.

A $300 website that nobody will ever update is not cheap. It is a one time payment for a thing that starts going out of date the week it launches.

Why cheap website design usually fails

Not because the people are bad at it. Most cheap builds look perfectly fine on day one. They fail for two boring structural reasons.

The relationship ends at handover. A cheap build is priced as a project, so when the project is done, so is the arrangement. In March you need the service area changed and there is no one to ask, or it is $150 an hour, or you wait nine days. So the site freezes.

Nobody wrote the words. The cheapest builds are cheap because they are a template with your logo dropped in. The layout is not the hard part. Your services page is the hard part, and if it was written by somebody who has never done your job, it reads like it.

The most expensive website is the half finished one. Someone signs up on a Sunday, builds four pages, stalls at the services copy, and six weeks later it is still not live while the subscription runs. That site costs the subscription, the weekend, and every customer who searched, found nothing convincing, and called somebody else.

What you should never pay for

Being cheap about the right things is fine. These are the ones worth refusing.

How to buy cheap without getting burned

Five questions. Ask them of anyone, including us, and the answers tell you more than the price does.

What cheap leaves out

The three costs that never appear on a quote, and decide whether the money was well spent.

Your hours

Ten to thirty for a first build, and most of it goes on writing copy and choosing photos rather than layout. At $60 an hour of your own time, a free build is the most expensive option on the table.

The enquiries you never see

Cheap sites email you the form. Emails get buried, filtered or missed. One lost job is worth more than a year of hosting and you never learn it happened.

The year it sat still

Prices changed, you added a service, the winter hours are different. A site eighteen months out of date does not sit there neutrally. It misinforms the person deciding whether to call you.

Questions people ask

What is the cheapest way to get a website for a small business?

A free builder plan, at $0. You cannot put your own domain on it, so it is the cheapest way to have a website and not the cheapest way to look like a real business.

Is cheap website design worth it?

Cheap website design is worth it when the price is low because the work is efficient rather than because something is missing. It is not, when cheap means nobody wrote your copy and nobody will change anything after launch.

How much should a small business pay for a website?

Somewhere between $17 and $50 a month, or a few hundred once for a simple freelancer build. Five figures is an agency price and a local service business rarely needs one.

Are there affordable web designers for small business near me?

Almost certainly, and local is worth something for photos and knowing the area. Ask the five questions above before the price, because a cheap local build with no aftercare has the same ending as a cheap remote one.

The short version

Affordable website design for a small business is $0 and your weekend, or a few hundred once for a cheap build with no aftercare.

Cheap to buy is easy to compare. Cheap to own is what you are actually deciding. Ask who makes the changes, whose name the domain is in, and where the enquiries go, and the right answer usually becomes obvious before the price does.

About the prices on this page. Figures quoted for freelancers, studios, agencies and website builders describe what those companies charge. They are not LeedAgent prices and should not be attributed to LeedAgent.